Bachelor of Business Administration

At Vijay Patil School of Management, our rigorous yet flexible curriculum provides a strong foundation in business while giving you the freedom to explore emerging domains and specialized areas of interest. You can shape your academic journey through diverse majors, electives, and interdisciplinary learning opportunities aligned with your career aspirations. Along the way, you become part of a dynamic peer community that challenges, supports, and inspires you to grow into a future-ready leader.

The BBA curriculum at Vijay Patil School of Management is carefully designed to provide a balanced blend of foundational knowledge and practical flexibility. A comprehensive core curriculum builds a strong base in business fundamentals while nurturing essential skills such as communication, teamwork, critical thinking, and problem-solving. As students advance through the program, they are given the opportunity to explore specialized subjects and electives aligned with their interests and career aspirations. While teaching methodologies may vary across faculty and classroom environments, the core structure of the program remains consistent, ensuring a cohesive, engaging, and high-quality learning experience throughout the BBA journey.

The BBA program provides a lot of flexibility in learning. The program has 180 credits which is broken into

Students may choose from a range of specialization areas within the BBA programme to align with their academic interests and career aspirations. Each specialization is structured through a prescribed set of courses and credit requirements to ensure depth of knowledge in the chosen domain. Additionally, several courses are interdisciplinary in nature and may be credited across multiple specializations, thereby providing students with the flexibility to pursue dual specializations and develop a broader, more versatile business skill set.

Finance

A BBA in Finance provides students with a strong foundation in financial principles and essential analytical skills required to understand business and financial environments. The programme combines conceptual learning with practical exposure, enabling students to interpret financial data, understand risk, and support effective decision-making. It prepares students for entry-level roles and further specialization in areas such as banking, financial services, and corporate finance, while building a solid base for future professional growth.

Marketing

The Marketing specialization in the BBA programme is designed to develop a strong understanding of market dynamics and consumer engagement strategies. It integrates foundational concepts such as consumer behaviour, digital marketing, and market research to equip students with practical and analytical skills. The programme prepares students to contribute effectively to brand development, design impactful marketing initiatives, and respond to evolving customer needs in a competitive business environment.

Human Resource Management

The Human Resource Management specialization focuses on building competencies required to manage and develop organizational talent effectively. It encompasses key areas such as recruitment and selection, training and development, performance management, and organizational behaviour. The BBA programme enables students to support workforce planning, foster a positive organizational culture, and align human resource practices with overall business objectives.

International Business

A BBA in International Business introduces students to the fundamentals of global trade and cross-cultural business practices. The programme covers key areas such as international markets, global business strategies, and cultural dynamics, enabling students to understand the functioning of businesses in a global context. It prepares students to explore international opportunities, support global operations, and adapt to diverse business environments.

To be eligible to receive an invitation from VPSM to join its BBA program, a student must have secured a minimum of 75% in SSC and 70% in his/ her HSC examinations.

Consistency of academic performance and participation in extracurricular activities are also important criteria for receiving the invitation from VPSM.

Participation at a School / State / University / College level extra-curricular activities will be rewarded with additional marks. The candidate must necessarily provide evidence of participation.

A candidate must necessarily provide evidence of participation.

A candidate’s admission will be based on all a fore mentioned parameters and not just academic performance.

3 Years Full Time

INR 6,50,000/- Per Year

The two important factors that distinguish the VPSM BBA Program from the rest are its personalized learning experience and the six-month project with the industry. The course structure consists of the core courses that will be compulsory for all the students and electives to be chosen by the students as per their career aspirations. These choice-based electives shall offer a personalized learning experience while the industry project will help them understand the functions of the industry better by getting hands-on on the job experience.

• PO1 Students will demonstrate maturity, professionalism and team working skills, they will have general idea of operations in business.
• PO2 Student will have a broad body of knowledge in business management concepts, current practices in a global business environment and emerging technologies to support, sustain and innovate business.
• PO3 Student will have understanding of business functions, developing critical and analytical thinking abilities, development of interpersonal skill, providing global perspectives and developing entrepreneurship acumen
• PO4 Students will have understanding of ethical and sustainable business practices, demonstrated sensitivity to social, ethical and sustainability issues, will have understanding of social cues and contexts in social interactions
• PO5 Students will have knowledge of computer hardware and software including Office applications for processing numerical and non-numerical data, creation and maintenance of documents, data management, preparation of presentations and email communication

• Student will acquire conceptual clarity of carious Functional Areas of business, will understand the ecosystem of start-up and will have ability to create business plan
• Student will be equipped to analyse various functional issues affecting the organization, will be able to derive at impactful strategies for development of the organization
• Student will have knowhow to do data analysis and interpret the data for decision making and will demonstrate the ability to develop frameworks to reflect unbiasedly on specific business contexts
• Student will acquire effective skill to communicate effectively both verbal and written communication, they will be able to work in groups, will have understanding of social interactions
• Student will develop Ethical Practices and Imbibe Values for Better Corporate Governance, will demonstrate understanding of sustainability related concerns in varied areas
• Student will be able to analyse Global Environment and its Impact on Business

BBA (2024-2027)

SEMESTER I EXAMINATION

SEMESTER II EXAMINATION